The 3 biggest reasons people fail to change are:   

1.  They don’t really see the need to change.  The change is imposed on them based on the expectations, or  perceived expectations, of others (externally).

2. Lack of CLEAR, SPECIFIC and MEASURABLE goals.

3.  Little or no SUPPORT (training, backup) and ACCOUNTABILITY in reaching those goals.

The three main reasons individuals struggle to change are: 1. They don’t really see the need to change. They feel as though others (externally) are "imposing" the change upon them. 2. A lack of clear, specific, and measurable goals. 3. There is little or no support (training, backup, and accountability) in reaching those goals. SMART can help fix that.